More about the Brooklands
The easternmost section of Auburn Road in Rochester Hills, formerly knows as “Olde Towne”, is one of the oldest areas of what was formerly Avon Township. While commercial development has continued to grow throughout the rest of the City, this district has remained relatively consistent in its “old town” character and vacant sites prime for redevelopment. The two-lane Auburn Road, previously under the jurisdiction of MDOT, but now owned by Rochester Hills used to lack defined driveways and parking areas. While there had been previous studies for Auburn Road, and especially a design and new code for the Brooklands district, there had been little implementation. The City undertook this planning process to refresh the previous plans, provide direction for both the roadway and properties along it, and to outline specific actions to implement recommendations.
Redevelopment Ready
Enhanced streetscape and new lighting
Clear crosswalks
Improved landscaping
Defined street edge and pedestrian zone
Free on-street parallel parking and public parking lots
Brooklands Plaza next to splash pad
Paved, usable rear service drives
Unified district character
Buffers between district and adjacent neighborhoods
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